Boosting Candidate Quality: Strategies for Effective Hiring

Key highlights

• A flexible job approach attracts more applicants from diverse backgrounds.
• Optimizing job descriptions for SEO is one of the best practices for recruiters in 2024.
• IceHrm provides free job descriptions to make recruiters' tasks more efficient.

In the field of recruiting, it is common for recruiters to advertise positions on a daily basis and not receive the desired number of applications. With any job opening, there are some best practices for recruiters to increase the number of applicants, such as: flexible working methods. Many large companies have adopted hybrid work arrangements and remote work, and 70% of employees want to join this flexible work system. This encourages more applicants to join the company.

Take a look at all the strategies we've shared on this page to attract more applicants.

How do you attract potential applicants?

There are various approaches that magnetically attract potential applicants. One thing you should be sure about is the career opportunities a candidate will have while working for your company. Also mention the salary range and benefits your company offers. Always look for a good reputation and values that are attractive to applicants who want to work for you.

How do you get more applicants for a job?

There are different ways to get more applicants and we have selected the best ones for you. They are as follows:

1.Use recruiting software

Posting a job on a single platform can reduce the chances of getting the desired number of potential applicants. There are many platforms and recruiting software, like IceHrm, that can help you increase the number of applicants. You can use it to post jobs on LinkedIn, Indeed, etc. or even social media platforms. This can lead to the number of applicants you want.

2.Optimize job descriptions

By optimizing job descriptions, you can reach the largest number of people possible. SEO can prove to be a best practice for recruiters. Use relevant keywords and titles in your job description to make SEO work.

People are more likely to apply when they can see what the company will offer them. If the salary range and benefits are mentioned in the job description, more applicants are likely to apply.

3.Use social media to publish

Social media has undoubtedly become an integral part of people's lives. Take advantage of this and post the jobs on social media platforms. This can be in the form of a post, a reel, a story, or you can run ads to reach more applicants.

Keep your post clear and concise and use relevant hashtags. A simple “We’re Hiring” headline is one way to grab the attention of many applicants.

4.Shorten your application process

We live in a fast-paced world where people are no longer willing to spend hours sending out an application. Keep the application process short and simple; For example, use LinkedIn's "Easy Apply" function. It takes 15 to 30 seconds to apply. The application process must be mobile-enabled, as most applicants send their applications via their cell phones during the day.

5.Offer a flexible job approach

Another option that can definitely help you get the most applicants for a job is a flexible work approach. Gen Z applicants don't want to work in a rigid environment, and 62% of workers are more productive when working remotely.

Therefore, it is important to build in flexibility. This means that different working methods such as office work, hybrid work or work from home should be offered. People from different backgrounds looking for such opportunities will come forward.

What are the best practices for recruiters to attract more applicants?

To increase the number of applicants, recruiters can incorporate these practices into their work system:

Open up to freelancers

Hiring freelancers alongside other applicants could be beneficial. In 2021, 51% of college graduates worked as freelancers, and this number has continued to rise. You can do both project-based hiring and full-time hiring.

It is common for job postings to specifically exclude freelancers in their job descriptions. Stop doing this and you will see a change in the number of applications.

Accept employee recommendations

Some companies run employee referral programs where their existing employees refer potential applicants to their network. You can also use employee recommendations to increase the number of applicants. This makes the recruiting process easier and saves costs for the employer.

Show your company's values

Every job candidate has a dream company that aligns with their work values and ethics. They want to join a company that they are proud to be a part of. Describe your company's values and culture in the job description and ensure a good company reputation.

In the competitive world of recruitment, innovative strategies are key. IceHrm's applicant tracking system streamlines processes and offers free job descriptions, empowering recruiters to attract top talent effortlessly.